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Susan
Malone
Special Audience. Copywriter/Producer
Susan
has been involved in all phases of creative. After starting
her career as an art director, she moved to copywriting and
production. She has worked for major agencies throughout Texas,
including Bozell & Jacobs, Bloom, Wells Rich Greene, McCann-Erickson,
and Ogilvy & Mather. She has been working for SAM for five
years.
She has
been involved in many campaigns for clients including EDS,
Dallas Community Colleges, and many healthcare organizations.
From major beverage accounts including Ozarka Water, Pepsi
Cola, Miller Brewing and Gatorade to automotive accounts such
as Shell Oil, Exxon, and Texaco. Her experience encompasses
a wide variety of clients.
In the
area of healthcare, she has an extensive background in all
areas of hospital marketing. This includes the development
of coordinated campaigns including TV, radio, image print,
newspaper, collateral materials, and direct response advertising.
She has developed campaigns for Texas State Optical, Eye-Tech
and Zale Lipshy Laser Center for Vision Correction. She has
broad experience in the airline industry working for American
Airlines, Southwest Airlines, and Braniff Airlines.
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